JOIN US
Equity Union meets real estate agents and brokers where they are today, providing a pathway to an ever more successful tomorrow.

Equal parts mentor and business leader, Founder and CEO Harma Hartouni wanted to reimagine what’s possible in real estate- and on day one, nearly 500 agents decided to join him.
Why? Not just because they believe in him – but because Harma believes in them.
With an emphasis on professional mentorship, personal growth, and authentic connections, Equity Union was founded to be a totally different kind of company.
JUST
IMAGINE
A high end real estate company that treats agents like clients, genuinely committed to your growth, success and satisfaction.
At Equity Union, our vision is your future.
MENTORSHIP
PROGRAM
Top residential and commercial agents help you with hands on mentorship through your first three real estate transactions, helping you better understand the business for longterm success.
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MENTORSHIP
PROGRAM
Top residential and commercial agents help you with hands on mentorship through your first three real estate transactions, helping you better understand the business for longterm success.
MENTORSHIP
TEAM
MARTY
AZOULAY
ARMINE
GHEVIAN
CESAR
GONZALEZ
PETER
MILLER
DEMETRA
KALIVAS
BONNIE
MULHOLLAND
AARON
SHRIER
GAL
MOSHE
marty
Azoulay
armine
GHEVIAN
cesar
gonzalez
PETER
MILLER
DEMETRA
KALIVAS
BONNIE
MULHOLLAND
SUNNY
NARANG
GAL
MOSHE
marty
Azoulay
armine
GHEVIAN
cesar
gonzalez
PETER
MILLER
DEMETRA
KALIVAS
BONNIE
MULHOLLAND
SUNNY
NARANG
GAL
MOSHE

BUSINESS
MODEL
Equity Union agents enjoy exclusive access to next-level amenities: world-class technology, tailored mentorship, and in-house specialists providing agent-forward and supportive values and benefits – at no additional cost to you. We also believe in fair compensation for all agents, with a cap on Equity Union’s commissions beyond which our agents’ enjoy profits with unlimited upside.
- Based on a capping structure
- You will earn 100% of your commissions after you reach your cap
what is an
equity union agent?
Equity Union agents are dedicated to being the best at what they do, supported by Equity Union resources and bringing unmatched service to our clients. Equity Union agents are:
PROFESSIONAL
ELEVATED
We strive to provide a unique and unparalleled experience to our clients – from first time buyers to luxury properties or commercial investors. We bring a personal stamp of integrity and excellence to all that we do.
COMMITTED
We are ready to learn, grow, and go above and beyond to do what it takes to achieve success.


NEW
LICENSEE
We’re here to help you set your goals, and learn our systems, to set you up for optimum success.
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Lead Generation
Learn the tools you need to build your database and turn the people you meet into client relationships for life. -
Dos and Don'ts of Real Estate
Learn the tools you need to build your database and turn the people you meet into client relationships for life. -
Working with Sellers
Learn to prepare for listing appointments, get agreements signed and optimize the marketing of your listings. -
Working with Buyers
Learn how to qualify your buyers, help them set parameters, show properties and support them through the offer process. -
Acceptance to Closing Day
Learn to navigate the escrow process and check off all the steps necessary for a successful transaction and closing. -
Tying it All Together
Create your business plan, incorporate your production goals, and your chosen lead generation methods for a blueprint to success as you begin to Move Forward.